News + Blogs

Russell Cooper Russell Cooper

Pick Up the Phone and Dial

Emails are easy to ignore — calls get results. Learn the mindset shift that helped one missionary stop avoiding the phone and start setting appointments that led to funding.

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Don’t be discouraged by a “No”

It's easy to be disappointed or discouraged by someone who responds with a "no" to your invitation to partner in ministry. But what if you saw every interaction you had, every email, text, call, meeting - as planting a seed for the Kingdom?

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Russell Cooper Russell Cooper

Simple is Attractive

Sharing 50% more than you need to costs you donors. Learn why a simpler, cleaner ministry presentation is more compelling — and how to find your essential story.

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Russell Cooper Russell Cooper

Remember Your Passion in Your Frustration

Burnout is real in fundraising. This coaching story reminds missionaries how to reconnect with their God-given passion when the process feels exhausting or discouraging.

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Russell Cooper Russell Cooper

The Holistic Partnership Model

A healthy ministry needs three things in balance: leadership, impact, and partners. Learn how the holistic partnership model creates synergy and builds sustainable funding momentum.

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Russell Cooper Russell Cooper

Connecting With Millennials

Younger donors give differently. Learn 4 practical tips that help veteran missionaries connect with millennial financial partners and build a more generationally diverse support team.

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Russell Cooper Russell Cooper

3 Must-Haves for an Effective Ask

Every effective ask has three things in common. Learn what they are and how to build them into every donor conversation so you walk away with a clear commitment.

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Tips for Missionaries

Have you ever told your friend about your mission and had them respond with a glassy-eyed stare? If so, then here are some suggestions to help you know how to use clearer language.

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Russell Cooper Russell Cooper

Donor Relationships 101

Relationship or money — which side weighs more in your donor conversations? Learn the foundational principle of building trust first so that asking feels natural, not transactional.

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Russell Cooper Russell Cooper

10 Minute Windows

You don't need hours to move your fundraising forward. Learn how missionaries can use focused 10-minute windows throughout the day to make consistent, meaningful progress.

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Russell Cooper Russell Cooper

Have Faith in the Mission

When the same barriers keep appearing, faith is what keeps you moving. This real coaching story shows how missionaries push through repeated obstacles and reach full funding.

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Russell Cooper Russell Cooper

Always Be Clear

Whether direct or indirect culture, clarity wins. Learn why being straightforward about your needs and invitations — in any context — produces better fundraising results.

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The Essential Fundraising Tool

Fundraising is like building a home. It’s not done over night, and it requires a plethora of things to be done correctly and admirably. To really get the job done, you need the right tools to change your vision into a project brought to fruition!

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Russell Cooper Russell Cooper

The Power of Storytelling

Stories open hearts and wallets. Learn the 3 stories every missionary needs — calling story, need story, and impact story — and how to tell each one powerfully.

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Russell Cooper Russell Cooper

Established Relationships

The most important thing about a gift is the relationship behind it. Learn how missionaries invest in established donor relationships to increase lifetime giving and loyalty.

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Russell Cooper Russell Cooper

How Do I Identify Major Donors?

Major donors are in your network right now. Learn how missionaries use giving history, donor research, and relationship insight to identify who has the capacity to give more.

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Russell Cooper Russell Cooper

Think Bigger

If you raise over $30K a year, you need major donors. Learn the threshold, mindset, and approach that helps missionaries identify and ask for transformational gifts.

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Best Fundraising Tips EVER

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